Information Pack
Individual Giving Fundraiser
Based at
MS Ireland Dublin Office
Hybrid Role
MS Ireland Background
MS Ireland is the only national organisation working solely on behalf of people living with
Multiple Sclerosis and the many thousands of people who share their lives. The aim of the
Society is to enable people living with MS to live their lives to their fullest potential, to
participate in all aspects of society and to foster research on a national and international basis
to identify a cure for Multiple Sclerosis.
The objectives of the Society are:
• Facilitate People with Multiple Sclerosis (PwMS) to control their lives and
environment, to live with dignity and participate in the community.
- Provide support for the families and carers of PwMS.
- To exchange and disseminate information relating to MS.
- To co-operate with the Medical, Scientific, Social and Caring professions.
- To promote scientific research into the causes of, cure for and management of MS.
- To provide and identifiable focal points by developing an efficient, effective and
A wide range of services and programmes have been developed and implemented by the MS
Society. These services and programmes are designed specifically to meet the needs of the
MS community and to ensure that the fundamental aims of the MS Society are achieved on
behalf of the MS community. Such services include:
- National MS Information Line
- MS news magazine
- Information booklets
- Sessional counsellors
- Respite care facilities
- Funds for MS research in Ireland
- National and Regional conferences on MS
- Regional offices with professional staff in each Health Board area
- 31 branches nation-wide
Multiple Sclerosis
Multiple Sclerosis is a serious condition, which damages the central nervous system-the brain
and the spinal cord. MS occurs as a result of scarring the myelin sheath that insulates cells in
the nervous system. This distorts the passage of nerve impulses between the brain and other
parts of the body. It interferes with the brain’s ability to control such functions as seeing,
walking, talking etc. It’s called multiple because many scattered areas of the brain and spinal
cord may be affected and symptoms can be mild or severe and come and go unpredictably.
Multiple Sclerosis is the most common neurological disabling disease affecting young adults
throughout Europe. 400,000 people in Europe are directly affected. 9,000 people in Ireland
and in some parts of Ireland the rate is 1 in 400. The prevalence is higher in Northern Ireland
and Scotland. There is yet no conclusive reason for this although intensive research has been
carried out.
The typical age of diagnosis is the late twenties to mid-forties, when family and career are
usually the priorities. Twice as many women as men have MS. There is as yet no known
cure.
There is no typical MS, it is individual to each person, the progress is unpredictable so one
general description or prognosis is not possible. This leads to other problems, not only do
people with MS have to learn to cope with the disease, there will also be pressure on
members of the family to take on the role of carer.
For more information about Multiple Sclerosis and the Multiple Sclerosis Society of Ireland
please see www.ms-society.ie
This is an incredibly exciting time to join MS Ireland as the focus of the fundraising strategy
is the creation of the best supporter experience to recruit more supporters and drive the
lifetime value of our existing supporters. In this role the successful candidate will increase
the supporter network and motivate potential supporters to engage with the organization
longterm.
As the Individual Giving Fundraiser you will grow revenue from individual giving streams
to meet overall income targets for MS Ireland. You will use your experience across direct
marketing, digital platforms and advertising to lead and generate new opportunities across
MS Ireland for supporter recruitment and retention across a range of channels ( direct
marketing, appeals, Legacy etc).
Reporting to the Fundraising Manager, this role will be responsible for ensuring that donors
and supporters have a positive donor experience maximizing their lifetime value. You’ll
cultivate, solicit, and steward relationships with MS Ireland and contribute to the efforts of the
fundraising team through project management and system support. This role will focus on
low/Mid/Major Gifts, Planned Giving and building a legacy programme.
Commercially focussed, the ideal candidate will be;
- Educated to third level or equivalent, with a background in fundraising,
- Experience in fundraising direct marketing /marketing experience in agency
range of channels to generate income.
- Excellent interpersonal and communication skills.
- Must have a flexible approach and a commitment to solution based working.
- Demonstrate strong leadership skills to manage and drive exceptional results
- Possess strong analytical skills with a proven track record in data-led approach
- Good understanding of the charity sector and the codes of best practice in
fundraising and governance.
Necessary Qualifications
1. Third level Business or Marketing qualification
2. IT Skills (ECDL or similar desirable)
3. A full clean driving licence and access to a car.
JOB DESCRIPTION
Job title: Individual Giving Fundraiser
Location: MS Ireland National Office, based in Dublin – Hybrid Model of
remote and office based
Purpose: As the Individual Giving Fundraiser you will grow revenue
from individual giving streams to meet overall income targets for
MS Ireland. You will use your experience across direct
marketing, digital platforms and advertising to lead and generate
new opportunities across MS Ireland for supporter recruitment
and retention across a range of channels ( direct marketing,
appeals, Legacy etc).
Reporting to the Fundraising Manager, this role will be
responsible for ensuring that donors and supporters have a
positive donor experience maximizing their lifetime value. You’ll
cultivate, solicit, and steward relationships with MS Ireland and
contribute to the efforts of the fundraising team through project
management and system support. This role will focus on
low/Mid/Major Gifts, Planned Giving and building a legacy
programme.
Contract Permanent after 6 month probation
Duration:
Hours: Full Time 35 hours per week – flexibility required
Reports: Fundraising Manager
Key Liaisons: The above, MS Ireland National Fundraising team,
Communications team, Database and Operations Officer and
external suppliers to deliver campaigns.
Key Responsibilities:
- Work with the Fundraising Manager to develop Individual Donor campaigns to
and cross-selling), donor retention, donor lifetime value and return on
investment.
- Manage direct debit campaign
- Building a delivering a legacy programme for MS Ireland
- Manage tax back campaign
- Manage individual giving fundraising across various channels including online
- Ensure all individual donors are thanked and receipted.
- Ensure that all third party suppliers are managed effectively to deliver best
- Monitor and ensure that all donor management systems are fit for purpose and
- Manage expenditure budgets on an on-going basis ensuring all activity is
- Work closely with Communications team to ensure all key messages and
PERSON SPECIFICATION
Education
1. Third level qualification in Business or Marketing.
2. IT Skills (ECDL course desirable)
Experience
A minimum of 1 years post qualification experience in a fundraising or sales environment.
Knowledge & Skills
1. Excellent organisational and administrative skills.
2. Excellent communication and interpersonal skills.
3. Experience of managing Marketing or Sales Campaigns
4. Proven IT skills to include MS Word, Excel and Powerpoint (ECDL qualification
preferable) as well as Salesforce CRM or similar.
Applications to include CV and covering letter, by email to
recruitment@ms-society.ie
Please ensure you identify your email by stating “Individual Giving Fundraiser“
in the subject bar.
MS Ireland is an equal opportunities employer
The above is a guide to the nature of the work required. It is not wholly comprehensive
or restrictive. This job description will be reviewed in line with business needs.